up there about 15 years, Jakarta fitness options were largely limited to exclusive membership clubs like the American club and the Mercantile Athletic club. In the early 2000s that began to change.
Recognizing the market potential for massive international economic gyms like Gold's Gym and Fitness First began to open in Indonesia and have been joined along with local based companies such as Celebrity Fitness, which was formed in 2003 and opened the doors to his first club in 2004. These clubs quickly expanded throughout the rest of the decade, proliferation through Jakarta and distribution of major cities across the country.
In 2011, another type of fitness club emerged in Jakarta. Smaller, independent gyms began to arise, often in converted houses or small-scale commercial properties; a contrast to the mega-malls that served as home for most of the largest gyms, eager to capitalize on the foot traffic for a marketing exposure. While the centerpiece of the largest gyms was training on friendly strength and cardio machines modeled after the model Gym vanguard gold dating from Venice Beach in 1965, these small gyms focused on more deals targeted and techniques such as Muay Thai, yoga or CrossFit. Each of these disciplines has grown rapidly in recent years, but perhaps no more than CrossFit.
An upstart in the fitness industry, CrossFit incorporates a mixture of different disciplines Exercise in short, intense workouts in gyms called "affiliates" who pay an annual fee for the right to use the name.
CrossFit founder Greg Glassman
As Gold's Gym, the roots of CrossFit also trace back to California. In fact, the founder Greg Glassman started as a coach at Gold's Gym before being thrown out of his unconventional methods of training and decide to launch its own gym, which was the embryo of what would CrossFit become. In the early years, growth has been slow. In 2005, there were only 13 CrossFit affiliates. However, just like the big commercial gyms began to experience explosive growth in emerging markets such as Jakarta, CrossFit began to see exponential growth in the US and other advanced economies.
Today, there are 13,000 CrossFit affiliates worldwide, while the largest commercial Planet Fitness gym chain has only 1,124 slots, Gold's Gym locations and reports 700 Fitness First clubs with 370. And space for growth remains enormous. Asia is home to 60 percent of the world population, but only 2 percent of CrossFit affiliates.
In 2011, CrossFit added an online format for the qualification process open to anyone around the world for its annual "CrossFit Games" that began in 2007. Reflecting this growing international presence, the first CrossFit affiliate opened in Jakarta in 2011. Brian Pandji open CrossFit Equator in the garage of his parents' house, but what started as a small group of friends of the extended neighborhood so fast he had to knock the back wall of the garage and take over a large part of the back yard too. In 2013, two other subsidiaries opened in Jakarta, Senayan CrossFit and CrossFit Bengkel, and growth continued to accelerate. In 2015, the number doubled CrossFit locations in Jakarta, including new affiliates Garuda and 6221 open their doors.
what caused this growth? The public interest and participation in fitness as a whole has increased. For example, foot races and fun runs have grown exponentially in size and number in recent years. However, there are specific factors that participants often point when talking about the appeal of CrossFit.
Founding of the first subsidiary, Pandji said: "People choose CrossFit instead of globogym (large, commercial gyms) because they can make new friends, and get support and work together . Usually after this first step, they will then realize how the movements and the exciting and effective workout is. "
A CrossFit workout Bengkel Crossfit, Jakarta.
The most consistent response you get about CrossFit is an essential component of its success is that the community built around the year.
Bringing social aspects to fitness seems a perfect fit in a country that leads the world in almost all statistical measures of social media participation.
Robin Wirajendi CrossFit found it five years ago and it helped him overcome a metabolic condition and live a healthier life. passionate heavy lifts and gymnastic movements, the enthusiasm of Wirajendi as both coach and athlete is contagious What if exciting for him He said.? "CrossFit is feasible for everyone; you do not need to be perfect form to do so. Whether man or woman, young or old, beginner or experienced, everyone can join in this sport where the real competition is against yourself - to see what you can achieve. The idea is to make small improvements every day and also help others to improve. "
The atmosphere of support and instruction of the class format for weightlifting group also expanded the basis of the interest of this activity which was traditionally dominated by men. In addition to the benefits General health weightlifting, there was specific evidence to point to a decrease occurrence of osteoporosis in women who perform resistance training by increasing and promoting bone density.
CrossFit level Two certified coach and founder of Master Bootcamp, Tamba Carlo explains:
"at the time in commercial gyms, weight area used to be male dominated with most isolation movements that very few women are interested in. CrossFit offers a different approach to weight lifting, mainly with dumbbells. in fact, through CrossFit, not only women, but a much wider section of the population has become much more familiar with dumbbells in the last five years. Yes, women can do heavy deadlifts. Yes, women can do bits and pieces. Yes, women can do what men. "
Tiara Soemakno only started the first women of CrossFit program in Indonesia in 2013. She said:" I started strength training at the gym when I was a teenager at one point the workouts. became monotonous. in 2012, I discovered CrossFit and I fell in love with the sport. as a coach, I think the other training goes beyond the physical aspect of what they do. It is the connection, it is a relationship, and it is to help people believe in themselves. "
to turn Jakarta Tour instructor and rising young entrepreneur, Vanessa Budihardja," CrossFit is the only time where I can really connect with myself. when you live in a hectic urban sprawl, like Jakarta and when you have responsibilities that require your constant attention, there is nothing like walking into a box and just let it all go . You will witness and do things that seem impossible. - But then you realize at the end of the day our bodies are really designed to run, jump, and lift "
As CrossFit is emerging as a popular recreation in Jakarta, the competitive element of sport is also developing. Nazharia Lomboan just returned home after completing his studies at the University of London, during which she participated as several competitions CrossFit and international weightlifting. next month, she will travel to Bangkok to represent Indonesia in the annual event of the Asian Championships.
Lomboan Crossfit said, "As fitness becomes enormous in Jakarta, everyone is looking for something new, something fresh, something different. And I feel like Crossfit is it. "